It was originally a cinema called La Scala; rumour has it they used to turn the heating up towards the interval in the hope that people would buy more ice cream. It was also used as a dance hall.
Comments made when I posted a photo of the Astoria Bingo Hall in 2007 include
"astoria bingo is ok its free every monday afternoon and evening, and its half price on tuesday. the money is not up to scratch like the big bingo halls,but its ok for the dear old ladies and the food is great too and it doesnt cost an arm and a leg."Obviously it was well loved by its clientelle but not very profitable and it was closed down in 2010. The cladding on the wall is coming off and the disused building is clearly deteriorating.
"it may be small but all it needs is a lot more people to get the prices up.the staff and the people that go to astoria bingo are great to get on with you make new friends.and the atmosphere is nice too."
This is a crop of a wider view which you can see on Geograph.